Saturday, October 2, 2010
Day 163 - 9.28.10 - Bears Backers
When the Cubs are winning (rare), half the city is happy. When the Sox are winning, half the city is happy. But when the Bears are winning (and they are unexpectedly undefeated), the city's sports fans are truly unified in their joyous fandom. This is the logic behind the thoughtful ad campaign that has been spotted around Chicago on billboards and in the El trains. One city. One team. Let's keep it going fellas.